Snap GAMES
At the Snap Partner Summit in 2019, Snap announce their new live multiplayer gaming platform: Snap Games.
I worked with their team to help establish Snap Games branding, write and storyboard its launch video, align language around individual games across their launch slate, create press assets, craft language for onboarding and education, and refine the overall UI / UX experience.
PRESS
TechCrunch / Snapchat launches Mario Party-style multiplayer games platform
The Verge / Snap’s big plan to turn Snapchat into a gaming platform
The Sun / Snapchat launches Snap Games feature that lets you play live multiplayer games with pals